![]() ![]() If content creators are able to leverage this concept, it could be a huge advantage for your SEO in the long term. ![]() This would differentiate the documents from the more mass-produced content available in Google's index. ![]() In the long-term, Google could recognize this and seek to reward authors that add information and perspectives that AI simply can't produce (real human experience, real-life photography, data studies). ![]() Thus, articles that add new information will gain a competitive advantage.Īs AI-produced content increases the amount of content for given topics will get more and more similar over time. "Information gain scores state how much more information one source may bring to a person who has seen other sources on the same topic."īy detecting a "content delta", Google might use this concept to identify content that is more useful to users and doesn't just repeat what's already in the search results. Information Gain Score seeks to find documents that add new information that other documents don't have. With the inevitable rise of AI-written articles, Google may lean on this concept to determine truly helpful content. All SEOs should be reviewing Bill Slawski's analysis of "Information Gain Scores". Risky Women: How to Reach the Top Levels of Leadership or Know When It’s Time to Get the Hell Out by Megan Farrell Ragsdale, queen of That’s Not Dinner Conversation, speaker, coach, and founder of Risky Inc. ![]()
0 Comments
Leave a Reply. |